Beyond Good, Better, Best Pricing
I’ve written for years on the impact that three-option proposals can have on your...
Five Alternatives to Cutting Price
The subjectivity of value works both ways. Value is highly personal and subjective but...
Presentation Skills (Un)Training
In this webcast you will learn: The content you should focus on in all...
Open Book Management
Blair gets David to admit that he was kind of wrong about open book...
A Creative Professional’s Progression of Financial Success
I’m pretty sure I can show you the levels of financial success you’ll move...
Leveraging Uncertainty
In this webcast you will learn: Who to call and what to say when...
Four Regrets You’re About to Have
Postmortems are great tools for steady improvement. At the end of any project or...
The Win Without Pitching Manifesto
Most creative agencies describe their sales process as a never-ending “roller coaster”…One that has...