How Will You Feed The Machine Today?
Are you continuously haunted by the question: where will I find the work, and...
Why Advertising Agencies Don’t Advertise
Most firms have no problem making these claims of creativity or strategy privately in...
Workshops: Better or Worse Than a Paid Pitch?
It's been common for a long time for agencies to kick off a new...
Are You Hard-Wired for Business Development Success?
Nine years into advising creative people on how to sell their services I have...
The Ladder of Lead Generation
In this issue of the Win Without Pitching Newsletter we discuss the costs and...
Think Big. No, Bigger.
Let’s do a thought experiment. Let’s try on outrageous success by moving to the...
Google’s Impact on Business Development
In his 2006 book The Long Tail: Why the Future of Business is Selling...
The Complex Battle for Margin
The battle to increase gross profit margin isn’t that complicated. By simply charging more...