Sell and price like the expert you are

Speaking

Best-selling author Blair Enns lectures throughout the world, teaching experts to win more business at higher prices and lower cost of sale.

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Books

Blair Enns is the author of books described as “cult classics” and “bibles” for expert practitioners. Transform your mindset about how to sell and price your expertise.

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Win Without Pitching Insights

Insights and Resources on Selling and Pricing Expertise

Featured Insight

Mindset and Behavior

Assume An Advantaged Player

An excerpt from my brand new book…

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Agency Business

Turning Your Delivery Team Into a Sales Team

Almost every leader of a business of expertise has a moment when they realize their delivery team could be a source of instant scale to their sales efforts.

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Navigating the Sale

Can We Dial This Down, Please?

Everyone is talking too much.

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Mindset and Behavior

“Working/Non-Working” Doesn’t Work

If creative and production really are non-working then why be so irresponsible as to spend 20% of your budget on them? Shouldn’t you be focused on getting that to zero?

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Agency Business

Insights and Resources on Selling and Pricing Expertise

Assume An Advantaged Player

Turning Your Delivery Team Into a Sales Team

Can We Dial This Down, Please?

“Working/Non-Working” Doesn’t Work

Four Ways to Commodify Your Offering

The Target Is Not the Market

Creating a Culture of Premium Pricing

Uncover The Wants Beyond Your Client’s Needs

Have We Hit Peak Strategy?

Turning Your Delivery Team Into a Sales Team

Can We Dial This Down, Please?

The Dichotomy of the Expert Salesperson

Flip (the bird to) the Script

Attending The Way